The development of new e-culture becomes one of the most important phenomena of the digital age. The concept ‘e-culture’ has been still developing; though it is evident, that as a phenomenon, it cannot be compared with anything that has ever existed. It requires the necessity of its deep study in general and in terms of axiological and ethical aspects, reflecting the nature of its influence on human world view and behaviour. The author offers the concept of e-culture as a new type of creative activity, the ‘third nature’, progressively replacing ‘living culture’ and natural environment for human beings. Digital culture gives human beings new ways to solve existential problems (death and desolation; not liberty and ethical choice), forming in this regard new dependences and risks for biosocioelectronical subjects developing within its conditions. First of all, internet-dependence refers to such risks. It enhances ‘existential vacuum’, axiological disorientation in the real sphere; deformation of interpersonal communication essence with the virtualization of its sensual and emotional aspects; appearance of new freedom forms of personality ethical choice, generated by virtual interaction. An existential approach to the understanding of e-culture allows us to determine the relation between deep ontological personality problems and new technology achievements of the digital age.

http://jhv.sagepub.com/content/20/1/33.abstract